Managing motorized traffic flows is an important issue in every major metropolitan area. Especially in Amsterdam, which should take into account economic productivity loss due to traffic congestion but also noise and air pollution. We propose a route planning system which considers multiple, collective and concurrent objectives concerning congestion and pollution on various roads, and balances traffic over the road network in a highly effective way. The project will produce a technological proof-of-concept, including a demonstrator website, of such a load balancing system, using techniques from artificial intelligence, traffic science, and multi-agent systems, as well as open map, traffic, and pollution data.

BalanCity website